Τετάρτη, 7 Ιανουαρίου 2015

Logo for the Dielectrics Group of NTUA







Graphic design: Dimitris Klonos

The Dielectrics Group of the National Technical University of Athens (NTUA) in Greece, works with main focus on the study of the structure-property relationships in polymers and biopolymers. Research into this field has been proceeding for more than 25 years in Athens in close cooperation with several universities and research centers worldwide, in particular in Europe. The group has contributed to over 200 refereed journal papers and numerous conference contributions.

After a brief conversation with a member of the DG group about their work I started having some thoughts on what forms or symbols might be relevant for a logo like that. 

The final logo has two main versions a portrait and a landscape one. The sign has 3 dominant features. Fist of all the "D" "G" initials that are bound together like a chain. Second feature is the capacitor symbol on the "D". Third is the color, I use a blue tone which matches with the DG group's website colors.

You can also view the basic guidelines of the logo, the colors, negative and positive and the basic safe area.

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