Εμφάνιση αναρτήσεων με ετικέτα advertising. Εμφάνιση όλων των αναρτήσεων
Εμφάνιση αναρτήσεων με ετικέτα advertising. Εμφάνιση όλων των αναρτήσεων

Παρασκευή 15 Νοεμβρίου 2024

Tempi train crash "justice" key visual


 










Art direction: Dimitris Klonos
Illustration: Dimitris Klonos
Reference graphic design tutorial: Spoon Graphics


Many of us can't forget about the terrible train crash that happened at Tempi Greece on 2023. The accident cost the lives to many people. Until now, years after, still the case is full of shadows and justice still hasn't done it's duty, so tragedies like that won't happen again. 

At some point I was watching a graphic design tutorial  and I thought I could adapt the visual concept to an idea about Tempi. The tutorial had to do with creating a typographical portrait. 

So I chose the portrait of Justice statue. The typography part was created out of the names of the victims of the crash. The main slogan was "They ask for justice."

Παρασκευή 29 Μαΐου 2020

Materials for Top Battle 2018









Art direction: Dimitris Klonos
Graphic design: Dimitris Klonos
Illustration: Dimitris Klonos
Client: ArtStreet52

Every year Art street 52 and Greek Woodturners team gather together and make spinning tops. The tops are then donated to a non profit organisation for a good cause. To celebrate the event they organise a top battle on which winners get small gifts as memorials of the event. 

I designed vector characters that are both fighters and spinning tops. It's a viking, a wrestler and a ninja character. It is always a lot of fun for me to design for such events.

Παρασκευή 10 Ιουνίου 2016

Poster design for the 5th exhibition of Xilo Psifida team


Art direction: Dimitris Klonos
Graphic design: Dimitris Klonos
Illustration: Dimitris Klonos
Client: Xilo psifida

Xilo psifida is an artistic team located in Keratsini (Greece - Attiki). The team is producing wood carvings and mosaics. You can view their work here.

Every year the team creates an exhibition to present the works of the year to the public.

This is a poster for their 5th annual exhibition that begins Saturday, June 25 2016.

For that poster, I created a visual that combines wood carving with mosaic art. I used the mallet and the gouge to represent woodworking and a geometrical motif with mosaic texture.


Τρίτη 3 Φεβρουαρίου 2015

Corporate video for BMtools




Created by: Dimitris Klonos
Music: Bensound
Client: BMtools

This is a video for BMtools a tool retailer and e-shop.

It is a motion graphics video created with vector elements that were designed for the specific client.

The main character is a worker and he is the animated ambassador of the brand.

The shop sells electric and hand tools, clothes, machines, garden tools and many more. 

Πέμπτη 27 Νοεμβρίου 2014

5 reasons to love woodworking




Art direction: Dimitris Klonos
Illustrations: Dimitris Klonos
Production: Dimitris Klonos

This is a video I created to promote my woodworking you tube channel scrap wood city.

All the illustrations are vector graphics and use colors from a color palette I chose  especially for this video. 
I wanted the video to have a retro-modern feel and this is the reason I chose this shaky effect along with film scratches effect for it. I also wanted the illustrations to be simple and kind of abstract.

I hope you like it!

Πέμπτη 23 Οκτωβρίου 2014

3D illustration for print ad campaign


3D Illustration: Dimitris Klonos
Art Director: Eleni Kremida
Copywriter:  Natasa Vourgana
Creative Manager: Natasa Vourgana
Advertising agency: Havas Worldwide Athens
Client: Attica bank

I was called to illustrate a 3D visual for Attica bank's campaign. The creative idea behind this ad is that Attica gives you the best perspective on your interest rates. The visual is a 3 dimensional rate that needed to be rendered on a certain angle of the camera in order to dramatize it's perspective. 

Τρίτη 22 Οκτωβρίου 2013

Print Ad for IPE


Art Director: Dimitris Klonos
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Illustration: Dimitris Klonos
Client: IPE
 
A print ad for IPE. Τhe concept is a pun in Greek. It is based on a famous byzantine quote, and it means "with this institute you win" (in sales business). The clinet is the "Greek institute of sales" after all!

Print ad for Praktiker



Art Director: Dimitris Klonos
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Illustration: George Kazakos
Client: Praktiker
 
This is a print ad series for Praktiker stores. The concept was that for every nice idea that crosses your mind, you can visit a Praktiker store in order to find the tools and materials you will need to make it happen.

Δευτέρα 14 Νοεμβρίου 2011

TVC and Print ad for DEREE, The American College of Greece



Art Directors: Dimitris Klonos, Kostas Papadimitriou
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS


This is a campaign created for the American College of Greece in order to communicate 
DEREE's Undergraduate studies. 

The campaign is developed around the mind maps of two real Deree graduates. A mind map is a diagram of linked thoughts on a subject. The mind map uses both words and visual elements in order to triger higher brain activity and memorability.

So we used the mind map as a visual vehicle in order to create interesting testimonials
of the two DEREE graduates. 

The mind maps were created by hand one by one!

Παρασκευή 11 Νοεμβρίου 2011

Illustration and layout design for "The Labors of Heracles" presentation!












Art Director: Dimitris Klonos
Illustration: Dimitris Klonos
Presentation creator: Antonis Kocheilas

This is a presentation about the current situation in Advertising industry. 
The creative vehicle of this presentation is Hercules and it's labors.

So I've created a series of illustrations with the labors of hercules. 
The layout and the aesthetics of the presentation, are inspired by
ancient Greek black ink vessel illustrations.

The illustrations also have a sketchy, humorous feel. 
They are created originally by hand and then vectorized 
on the computer. 

Hope you like it!


Download or view, the whole presentation

Πέμπτη 28 Ιουλίου 2011

Print Ad for LOWE ATHENS



Art Director: Dimitris Klonos
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Illustration: Dimitris Klonos
Client: LOWE ATHENS

This is a print AD created for LOWE ATHENS
advertising agency in order to celebrate
the fact that in 2011, LOWE ATHENS is the
2nd most effective agency in Europe
according to the effie effectiveness index 
and WARC.

In very difficult times for the Greek economy,
a not so big agency like LOWE ATHENS,
managed to achieve effectiveness for it's
clients.

This is a fact worth both celebration
and satisfaction!

Σάββατο 23 Ιουλίου 2011

Print ad for Eurobank private banking



Art Director: Dimitris Klonos
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Illustration: Ampoo
Client: Eurobank EFG

This is a print ad celebrating one of 
Eurobank's private banking awards.

The ad was created for 
the World finance magazine wich
has recently awarded Eurobank's
private banking.

Παρασκευή 15 Απριλίου 2011

Poster for Dj Takis Apostolou


Art Director: Dimitris Klonos
Client: Dj Takis Apostolou

This is a poster communicating Taki's Apostolou event, Vita Popdelica.

Takis plays very interesting music in every Dj set. I Like the freshness of his 
musical choices which  are form indy rock and electro to almost everything.

So, I wanted the poster to be fresh and musical in order for the people to get the feel
of Takis's music.


Bus proposal for Wind Stores


Art Director: Dimitris KlonosAdvertising agency: Geo Y&R
Client: Wind Stores

This is a bus proposal created for Wind stores, in order to promote a local campaign.

We created this bus as part of a campaign at Patra.
The design should be fun and celebrating.

It had to be appealing to young people of Patra.

The bus that came out was similar to this one, but still
I prefer this idea!

3D gate for Wind Stores



Art Director: Dimitris Klonos
Photo illustration: 
Dimitris Klonos
Advertising agency: Geo Y&R
Client: Wind Stores

This is a gate created for Wind stores in order to promote a Q telecoms campaign.

This is a gate we created for Wind stores for the campaign "Qnoupi" of Q brand.
This campaign included other structures as well. There was also a creative
outdoor panel with the "Qnoupi" character moving it's wings.

I shouldn't forget the company that produced this gate using innovative 
techniques. The name of the company is Selector Group.

Backgrounds for Wind stores



Art Director: Dimitris Klonos
Illustration: Dimitris Klonos
Advertising agency: Geo Y&R
Client: Wind Stores

These are backgrounds, created for wind stores, in order to communicate 
a cocktail offer of internet, home telphone and mobile phone, and free calls in Greece
for wind stores customers.

The magic word of the brief was "combination" in that case. 
So the first concept was coktail combination of mobile, internet and home line.
The second was Greek coffee with a little friendly chat through the
home telephone. 

There are more visuals belonging to the same brief but those where
Isaac Zakar's artwork (Isaac is an ex colleague and good friend).

I really enjoyed the creative process of those visuals. 

Πέμπτη 14 Απριλίου 2011

Wind stores catalogue covers




Art Director: Dimitris Klonos
Illustrator: Konstantinos Protogeridis
Advertising agency: Geo Y&R
Client: Wind Stores

These are covers for wind stores mobile phone catalogue.

These are two different covers from two different editions of
the catalogue. In both cases the brief said that from the cover
the consumer should be able to understand that in Wind stores
he could find many communication solutions in one spot

So at some point we created a cover with pins that had
communication symbols on them with a fun touch.

And in the other case we created a swisss army knife
that instead of many tools it had communication symbols.

TV commercial storyboard



Illustration: Dimitris Klonos

Τhis is hand illustrated still frames for a TV commercial storyboard.

In this case I had a to draw a storyboard very fast in order for
our group to present an Idea we had. 

I used a black rollerball pen and after scaning and cleaning up
the sketch a bit I added some colour with Photoshop.

I really like black and white drawing with simple stuff, like pens and
markers and I also like adding shadows in a gravourish way!

Tv commercial for Samsung Beat DJ mobile phone



Art Director: Dimitris Klonos
Creative Director: Nancy Ilantzi
Advertising agency: Geo Y&R
Client: Wind Stores

A TV commercial created for wind stores in order to communicate 
a new very cool music mobile phone, Samsung Beat Dj.

This is a music mobile phone, that has in the form of an 
application a DJ console. You have a Dj set on your screen
and with your fingers you scratch and mix while 
listening to your favorite song.

This TV commercial was created for young people
so it had to be fresh fun and musical!

Activia strawberry TV commercial



Art Director: Dimitris Klonos
Copywriter: Tzioufa ifigenia
Creative Director: Nancy Ilantzi
Advertising agency: Geo Y&R
Client: Danone

A TV commercial created for Danone in order to communicate a new activia flavour.

This is a 3D commercial. Strawberry falls on the spoon on it flies 
in the activia package. 

The flavour of the yoghurt transforms from calssic to strawberry.
This is simple idea of he new activia flavour presentation